As patients expect more tailored approaches to care delivery, providers are moving away from one-size-fits-all solutions and toward personalized medicine, or precision medicine, which analyzes aspects of a person’s genes, environment and lifestyle to find the right treatments.
The goal of precision medicine is “optimizing the patient’s quality of life and chances of survival by getting the treatment plan right from the get-go,” says Jennifer Eaton, research director for value-based healthcare digital strategies at IDC Health Insights.
“When you’re talking about precision medicine, it’s about…
